Who We Are

Who We Are

 

  • Brand Origin: Inspired by Tourane, the ancient name of Da Nang, Tourane Roastery embodies the city's rich history and vibrant culture. More than just a coffee brand, we connect the stories, values, and heritage of this land through every cup of rich, flavorful coffee. With a desire to offer customers unique cultural experiences, each cup of Tourane Roastery coffee encapsulates the essence and dedication of our artisans, contributing to the preservation and dissemination of Vietnamese cultural beauty.
  • Partnering with Vietnamese Farmers: Every delicious coffee bean is the culmination of farmers' diligent labor and dedication. Understanding the value of their sweat and toil, Tourane Roastery always partners with Vietnamese farmers, especially those in the highlands. We are committed to building sustainable partnerships, directly connecting with farmers to ensure the highest quality coffee beans and a better life for the community.
  • Peak Flavor, Superior Quality: Each cup of Tourane coffee is the result of a meticulous journey, from selecting the finest coffee beans to the art of roasting. We are committed to providing customers with unique flavor experiences, rich in Vietnamese character. With a closed-loop and modern production process, Tourane coffee not only conquers the palates of domestic consumers but is also favored internationally.
  • Vietnamese Passion and Prowess: With unwavering passion and determination, Vietnamese farmers have created coffee beans that are deeply imbued with the flavor of their homeland. We believe that with continuous innovation and tireless efforts, Vietnamese coffee will conquer the most discerning markets in the world. From humble beginnings as small coffee beans, Vietnam is gradually establishing its position on the global agricultural map.
  • Awakening Identity, Reaching Global Heights: Tourane Roastery doesn't just stop at serving delicious coffee. We aim to elevate Vietnamese coffee to global heights, making it a symbol of quality and sophistication. At the same time, we always stand side-by-side with farmers, building sustainable supply chains, contributing to improving community livelihoods and developing the Vietnamese agricultural sector. Tourane Roastery believes that with passion and responsibility, we can together write new success stories for Vietnamese coffee.
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